Guizhou Tyre is reaching a significant new milestone in its global strategic expansion. Today, under the theme “New Starting Point, New Journey,” the company officially launched its Passenger Car Radial (PCR) tire line at its Phase III manufacturing facility in Vietnam.

This launch marks a pivotal transition for Guizhou Tyre’s international operations—expanding from its established leadership in commercial and specialty tires (including TBR, OTR, AGR, and IND) to a comprehensive, all-category portfolio featuring PCR. The event also offered global partners an exclusive look into the sophisticated operations of the industry’s first “Lighthouse Factory” in the tire sector.

Dual-Engine Strategy: Pioneering New Global Markets

During the ceremony, Mr. Huang Gege, Chairman of Guizhou Tyre, emphasized that the commencement of the Phase III project—boasting an annual capacity of 6 million semi-steel radial tires—is a milestone in the company’s “Product Diversification and Market Globalization” strategy. By leveraging the Vietnam production base as a core hub for Southeast Asia and a gateway to European and American markets, Guizhou Tyre is creating a powerful synergy with its domestic bases to ensure a more resilient supply chain for its global clientele.

Smart Manufacturing: The “Lighthouse” Experience

Prior to the launch, partners were invited to an immersive tour of the Phase III facility, witnessing firsthand the production of both PCR and TBR tires. The precision of robotic arms, the seamless navigation of AGV automated vehicles, and the end-to-end digital management system vividly demonstrated the efficiency of a modern “Lighthouse Factory.” This level of operational transparency significantly bolstered partner confidence in the brand’s technological

Co-Creating Value: Honoring Long-Termism

The event featured a prestigious awards ceremony where Guizhou Tyre leadership recognized outstanding global partners. The awards celebrated both long-standing strategic accounts and pioneering partners of the new PCR line. This initiative underscores a commitment to ecosystem co-construction based on the three pillars of “Product, Supply, and Service.” Representatives from markets including Thailand and North America shared insights on navigating global market dynamics and achieving sustainable growth.

Green Vision: Toward a Sustainable 2030/2055

Sustainability remains at the heart of Guizhou Tyre’s commercial growth. Chairman Huang reaffirmed the company’s steadfast commitment to its 2030/2055 Carbon Goals. Through the development of the second overseas base in Morocco and the green transformation of global production capacities, Guizhou Tyre is dedicated to building a reputable, century-old brand trusted by customers worldwide.

From its roots in Zhazuo to the vibrant hub of Ho Chi Minh City, and from Asia to the global stage—Guizhou Tyre is redefining the presence of Chinese brands with a sophisticated product portfolio, intelligent manufacturing, and a visionary global perspective. 

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